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SIDEC E-Commerce Masterclass 2021 

-------------------------------------------------------------------------------
TOPIC: Masterclass 6 - Boost traffic & catch customers’ attention with incredible Facebook Ads techniques 

DAY & DATE: Saturday | 13 November 2021

TIME: 9:00am - 5:00pm

ADMISSION FEE: RM75.00 only 

LANGUAGE: English

VENUE: Zoom Webinar

METHOD: Online

**Join Sidec EC Group Info Whatsapp Group and get notified about Sidec E-Commerce Programs. Click the link below to join: https://chat.whatsapp.com/J2pIh9U3C9e99OkGU5i077

-------------------------------------------------------------------------------

Introduction for Masterclass 6 

Topic Objectives

The beauty of using Facebook ads for your business is that anyone can use the platform to advertise. If you’ve got a grasp of the basics, it’s easy to set up and monitor, ads can be easily tailored to suit your target audience (we can help you find them!), and you can control your spending and budget with ease.

  • This course is designed for those who are looking to scale their business to the next level using FB Ads.

  • Learn the techniques in generating search traffic through Facebook Marketing.


Learning Outcome

At the end of this course, the student will be expected to:

  • How to calculate the cost of acquiring a customer on Facebook

  • How to identify and get hungry buyers buying from you 

  • How to build an effective sales funnel

  • How to reverse engineer successful competitor campaigns on Facebook

  • How to set up Ad Creative That Consistently Converts


-------------------------------------------------------------------------------

What you will learn in this topic and modules??

Module 1 : Overview of Facebook Platform

  • What Facebook is, how it works and the latest trends on Facebook

  • The differences between profiles, pages, groups and events

  • Creating a Facebook page for your business


Module 2 : Understanding Facebook Ads Manager

  • Understanding the difference between traffic, conversion and engagement

  • How to set your marketing objective in Facebook

  • Understanding ads set, placement, target audience


Module 3 : Facebook Marketing Techniques

  • How to identify the potential buyers 

  • The type of ads to use on Facebook

  • How to use Canva for ads creation and editing

  • Understanding Type of  Audience (lookalike and custom)

  • Using Facebook Pixel to Measure, Optimize, and Build Audiences for Campaigns


Module 4: Running Your First Campaign

  • Live demo on how to run your Facebook Campaign

  • How to read reports and important metrics

  • Scaling up your campaign


-------------------------------------------------------------------------------

Get to know your coach

Coach Wan Yuee 

Wan Yuee has more than 10 years of experience in Software Development and Architecting. Coupled with a passion for Web Development & Digital Marketing, she continues to aspire to be the next Software-as-a-Service Innovation Specialist and continues to grow her skills in the area of Arti­ficial Intelligence and business process automation. Wan Yuee specialises in Content Management Platforms and Arti­ficial Intelligence on chatbot platforms, speci­fically on the Facebook Messaging Platform.

Wan Yuee is also a recipient of the 2015 MSC Malaysia Asia Paci­c ICT Awards (MSC Malaysia APICTA) that provides recognition to outstanding achievements of individuals, students, entrepreneurs, SMEs and organizations with operations in Malaysia. She has also represented Malaysia to Sri Lanka at the International Level. She also completed Alibaba GET Network Train The Trainer 2019 by Alibaba Business School.


-------------------------------------------------------------------------------

Agenda

  • 8:30am - Registration & students entrance to Webinar 
  • 9:00am - Introduction on Sidec
  • 9:10am - 1st session with Speaker
  • 12:30pm - Lunch break
  • 2:00pm - 2nd session with Speaker
  • 5:00pm - Group photo session & Closing 


-------------------------------------------------------------------------------

Who should join this class?

If you have run a Facebook campaign and want to scale up to generate more leads and conversions, this is the ultimate Facebook class for you


-------------------------------------------------------------------------------

Enquiry:

Website: www.sidec.com.my/ecmasterclass2021

Email: [email protected]

Contact No.: 011- 1089 5185 (Ikhwan)


**This program is an initiative bySelangor State Government and Sidec 

-------------------------------------------------------------------------------

Have a look at the upcoming live streaming class below:

More events or promo by
Selangor Information Technology and Digital Economy Corporation (SIDEC)

The Selangor state government has decided to rebrand SITEC as SIDEC (Selangor Information Technology & Digital Economy Corporation) Sdn Bhd – a full-fledged government-linked company, effective Jan 1, 2021. SIDEC aims to lead the digital transformation of Selangor as ASEAN’s digital hub through these objectives: 1. Nurturing Selangor digital talents, narrowing the digital divide 2. Accelerating Selangor startups to become regional tech icons 3. Empowering Selangor businesses and SME digitalisation 4. Encouraging Selangor digital investment and emerging technologies. SIDEC is committed to creating an innovative digital ecosystem that will inspire new talents to pursue their dreams fearlessly, to build significant regional technology companies with lightning-fast speed, that will propel Selangor to become the digital hub of Southeast Asia. The company was established in 2015 to develop Selangor as the regional trading hub for e-commerce and to uplift the startup ecosystem within the state. Five years since its inception, it generated a Gross Merchandise Value (GMV) of RM334.37 million through its various high-impact programmes. SIDEC has successfully onboarded 650 e-commerce merchants and trained more than 9,000 SMEs and individuals who wish to make sales online through its E-Commerce Class, Master Class, Online 100 and Brands 100 programmes. SIDEC has also nurtured 90 startups from the three cohorts of the Selangor Accelerator Programme (SAP) and organised 3 [email protected] sessions, as well as making pitching and industrial visits to the Silicon Valley. SIDEC also reached out to more than 600 Micro-SMEs from municipals in Selangor through the popular Jelajah Usahawan Digital.
Scan & Share
http://t2u.asia/e/25881 

Masterclass 6 - Boost traffic & catch customers’ attention with incredible Facebook Ads techniques

Online Event
0 Days
0 Hours
0 Minutes
0 Seconds

Event Expired

Ticket Information

SIDEC E-Commerce Masterclass 2021 

-------------------------------------------------------------------------------
TOPIC: Masterclass 6 - Boost traffic & catch customers’ attention with incredible Facebook Ads techniques 

DAY & DATE: Saturday | 13 November 2021

TIME: 9:00am - 5:00pm

ADMISSION FEE: RM75.00 only 

LANGUAGE: English

VENUE: Zoom Webinar

METHOD: Online

**Join Sidec EC Group Info Whatsapp Group and get notified about Sidec E-Commerce Programs. Click the link below to join: https://chat.whatsapp.com/J2pIh9U3C9e99OkGU5i077

-------------------------------------------------------------------------------

Introduction for Masterclass 6 

Topic Objectives

The beauty of using Facebook ads for your business is that anyone can use the platform to advertise. If you’ve got a grasp of the basics, it’s easy to set up and monitor, ads can be easily tailored to suit your target audience (we can help you find them!), and you can control your spending and budget with ease.

  • This course is designed for those who are looking to scale their business to the next level using FB Ads.

  • Learn the techniques in generating search traffic through Facebook Marketing.


Learning Outcome

At the end of this course, the student will be expected to:

  • How to calculate the cost of acquiring a customer on Facebook

  • How to identify and get hungry buyers buying from you 

  • How to build an effective sales funnel

  • How to reverse engineer successful competitor campaigns on Facebook

  • How to set up Ad Creative That Consistently Converts


-------------------------------------------------------------------------------

What you will learn in this topic and modules??

Module 1 : Overview of Facebook Platform

  • What Facebook is, how it works and the latest trends on Facebook

  • The differences between profiles, pages, groups and events

  • Creating a Facebook page for your business


Module 2 : Understanding Facebook Ads Manager

  • Understanding the difference between traffic, conversion and engagement

  • How to set your marketing objective in Facebook

  • Understanding ads set, placement, target audience


Module 3 : Facebook Marketing Techniques

  • How to identify the potential buyers 

  • The type of ads to use on Facebook

  • How to use Canva for ads creation and editing

  • Understanding Type of  Audience (lookalike and custom)

  • Using Facebook Pixel to Measure, Optimize, and Build Audiences for Campaigns


Module 4: Running Your First Campaign

  • Live demo on how to run your Facebook Campaign

  • How to read reports and important metrics

  • Scaling up your campaign


-------------------------------------------------------------------------------

Get to know your coach

Coach Wan Yuee 

Wan Yuee has more than 10 years of experience in Software Development and Architecting. Coupled with a passion for Web Development & Digital Marketing, she continues to aspire to be the next Software-as-a-Service Innovation Specialist and continues to grow her skills in the area of Arti­ficial Intelligence and business process automation. Wan Yuee specialises in Content Management Platforms and Arti­ficial Intelligence on chatbot platforms, speci­fically on the Facebook Messaging Platform.

Wan Yuee is also a recipient of the 2015 MSC Malaysia Asia Paci­c ICT Awards (MSC Malaysia APICTA) that provides recognition to outstanding achievements of individuals, students, entrepreneurs, SMEs and organizations with operations in Malaysia. She has also represented Malaysia to Sri Lanka at the International Level. She also completed Alibaba GET Network Train The Trainer 2019 by Alibaba Business School.


-------------------------------------------------------------------------------

Agenda

  • 8:30am - Registration & students entrance to Webinar 
  • 9:00am - Introduction on Sidec
  • 9:10am - 1st session with Speaker
  • 12:30pm - Lunch break
  • 2:00pm - 2nd session with Speaker
  • 5:00pm - Group photo session & Closing 


-------------------------------------------------------------------------------

Who should join this class?

If you have run a Facebook campaign and want to scale up to generate more leads and conversions, this is the ultimate Facebook class for you


-------------------------------------------------------------------------------

Enquiry:

Website: www.sidec.com.my/ecmasterclass2021

Email: [email protected]

Contact No.: 011- 1089 5185 (Ikhwan)


**This program is an initiative bySelangor State Government and Sidec 

-------------------------------------------------------------------------------

Have a look at the upcoming live streaming class below:

 
The Selangor state government has decided to rebrand SITEC as SIDEC (Selangor Information Technology & Digital Economy Corporation) Sdn Bhd – a full-fledged government-linked company, effective Jan 1, 2021. SIDEC aims to lead the digital transformation of Selangor as ASEAN’s digital hub through these objectives: 1. Nurturing Selangor digital talents, narrowing the digital divide 2. Accelerating Selangor startups to become regional tech icons 3. Empowering Selangor businesses and SME digitalisation 4. Encouraging Selangor digital investment and emerging technologies. SIDEC is committed to creating an innovative digital ecosystem that will inspire new talents to pursue their dreams fearlessly, to build significant regional technology companies with lightning-fast speed, that will propel Selangor to become the digital hub of Southeast Asia. The company was established in 2015 to develop Selangor as the regional trading hub for e-commerce and to uplift the startup ecosystem within the state. Five years since its inception, it generated a Gross Merchandise Value (GMV) of RM334.37 million through its various high-impact programmes. SIDEC has successfully onboarded 650 e-commerce merchants and trained more than 9,000 SMEs and individuals who wish to make sales online through its E-Commerce Class, Master Class, Online 100 and Brands 100 programmes. SIDEC has also nurtured 90 startups from the three cohorts of the Selangor Accelerator Programme (SAP) and organised 3 [email protected] sessions, as well as making pitching and industrial visits to the Silicon Valley. SIDEC also reached out to more than 600 Micro-SMEs from municipals in Selangor through the popular Jelajah Usahawan Digital.
Event Links
http://t2u.asia/e/25881 

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