SIDEC E-Commerce Masterclass 2021
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TOPIC: Masterclass 8 - Adapt latest "Live Commerce" sales and marketing techniques
DAY & DATE: Saturday | 27 November 2021
TIME: 9:00am - 5:00pm
ADMISSION FEE: RM75.00 only
LANGUAGE: English
VENUE: Zoom Webinar
METHOD: Online
**Join Sidec EC Group Info Whatsapp Group and get notified about Sidec E-Commerce Programs. Click the link below to join: https://chat.whatsapp.com/J2pIh9U3C9e99OkGU5i077
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Introduction for Masterclass 8
Topic Objectives
The eCommerce business model has proven to be a success because it accommodates shoppers by giving them the ability to shop from the comfort of their homes.
In this training, we will explain what it is and why you should use it before we dive into some practical advice on how to use live streaming eCommerce solutions for your business.
This course is designed for those who are looking to sell products or services directly on social media.
Learning Outcome
At the end of this course, the student will be expected to:
Getting started with Live Commerce
How to Use Live Streaming for eCommerce
Discover the latest techniques and strategies for live commerce.
Learn the steps in developing content for live commerce.
Learn the ways to measure success on live streaming
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What you will learn in this topic and modules??
Module 1 : Live Commerce Overview
Module 2 : Getting Started on Live Commerce
Module 3 : Building Momentum on Live Commerce
How to promote your live stream
How to increase viewership?
How to build more engagement and followers?
Module 4 : Increase Conversion and Profitability
Strategies on getting more sales
Sales funnel in live commerce
Sales technique on live commerce
Module 5 : Growth and Sustainability
Module 6 : Scaling Your Live Commerce Using Automation
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Get to know your coach
Coach James
Mr. James Tan is a brand communications practitioner with 25 years of experience in advertising, events, and digital. Today he runs Mantra, an
award-winning company specializing in integrated brand communication strategies and executions, serving brands like Bosch, Panasonic, Petronas, Philips, Sothys and more.
During the pandemic, Coach James pivoted the company into the space of live commerce offering it as a new service for clients, and developing KlikBoy, an app that enables livestreamers to capture orders, manage sales and collect payments. He has clocked over 100 hours selling on livestream to better understand the phenomenon of live commerce. His company has also delivered successful livestream shows for clients.
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Agenda
- 8:30am - Registration & students entrance to Webinar
- 9:00am - Introduction on Sidec
- 9:10am - 1st session with Speaker
- 12:30pm - Lunch break
- 2:00pm - 2nd session with Speaker
- 5:00pm - Group photo session & Closing
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Who should join this class?
Business owners who want to tap into the power of social media using live commerce to get more sales.
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Enquiry:
Website: www.sidec.com.my/ecmasterclass2021
Email: [email protected]
Contact No.: 011- 1089 5185 (Ikhwan)
**This program is an initiative bySelangor State Government and Sidec
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Have a look at the upcoming live streaming class below:
