A picture is worth a thousand words, this is especially true when shopping online. As an e-commerce owner, you already know how great your product is. However, until your customer receives your product through delivery, they heavily rely on the pictures from your shop's listings or website.
MODULE 2: Product Planning and Preparation
TOPIC: EC 204 - Product photography ideas & techniques
LANGUAGE: English
**This is a blended learning class, which is a combination of offline and online sessions, where participants get to interact with the speakers and to view the presented materials through both a physical venue and an online platform - Facebook Live on Sidec Facebook Page.
**Join Sidec EC Group Info Whatsapp Group and get notified about Sidec E-Commerce Programme. Click the link below to join: Whatsapp Link
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About this class
The human brain processes images 60,000 times faster than text, and up to 90% of information transmitted to the brain is in the form of visuals. A social media post accompanied by an image is also 10 times more likely to receive engagement. Hence, high-quality visuals and photographs are no doubt vital to your e-commerce business success.
First impressions are everything. Your e-commerce product photographs can affect the target audience’s purchase decision in a matter of seconds. Amateur-looking, low-quality images reflect a less reputable image on your brand, and certainly a lower rate of sales conversions.
A lot might think that high-quality product photography can cost a fortune. In this course, we share with you the ideas, tips, and techniques to take effective product images that neither require fancy equipment nor a huge budget.
Key Takeaways
What is Product photography
What makes product photography important to your e-commerce business?
Types of product photography
Tools required for product photography
Tips and techniques to take high-quality product photos
Product photography best practice
**This is a blended learning class, which is a combination of offline and online sessions, where participants get to interact with the speakers and to view the presented materials through both a physical venue and an online platform - Facebook Live on Sidec Facebook Page.
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Agenda
10:00 Introduction to Sidec
10:05 Coach Speaker - Dr. Khalil Zulkifflee from Entrebiz Academy
11:05 Guest Speaker - Patrick Yap from Midas Touch Plt
11:35 Guest Speaker - Hafiz Ismail from Hafiz Ismail Photography
**This class will be conducted in English.
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Who should watch?
Online sellers, e-commerce service providers, SME businesses, retailers, chain stores, entrepreneurs, university graduates, and anyone interested in the marketplace.
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Enquiry
Website: https://www.sidec.com.my/eceducation/
Email: [email protected]
Tel: 6011 - 1089 5185
*This program is an initiative by Selangor State Government and Sidec