How many notifications do you receive in a day regarding live videos on Facebook and Instagram? Do you know that live videos are prioritized on your feed? The new Facebook and Instagram algorithm favors meaningful interactions, and live videos are one of the most effective ways to get there.
MODULE 4: Reach and Engage More Customers through Live Streaming
TOPIC: EC 403 - Starting your live on Facebook & Instagram
LANGUAGE: English
**This is a blended learning class, which is a combination of offline and online sessions, where participants get to interact with the speakers and to view the presented materials through both a physical venue and an online platform - Facebook Live on Sidec Facebook Page.
**Join Sidec EC Group Info Whatsapp Group and get notified about Sidec E-Commerce Programme. Click the link below to join: Whatsapp Link
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About this class
You have a great video content idea for your e-commerce business or product, what’s next? Before you decide to just upload it and leave it in the hands of organic reach, take a look at these:
Facebook Live reaches twice as many people as organic video posts
People watch Facebook Live 3x longer than the average video that is not live
People are 10x more likely to comment on Facebook Live than regular videos
More than 1 million people watch Instagram Live every day
70% of posts on Instagram are left unseen, but your live video will be shown at the top of the feed, together with a “live” icon that is impossible to miss
The answer is clear. Being a form of content that both social media platforms prefer, live videos, when done right is a fantastic way to reach and interact with your audience in an intimate yet compelling way.
Join us in this course to learn essential knowledge about Facebook and Instagram Live. Let our speakers help you get started in using these amazing tools, and gain confidence by learning strategies and tricks!
Key Takeaways
Facebook Live vs Instagram Live
Types of content suitable for Facebook and Instagram live
How to go live on Facebook
How to go live on Instagram
Ways to optimize your Facebook and Instagram live video
**This is a blended learning class, which is a combination of offline and online sessions, where participants get to interact with the speakers and to view the presented materials through both a physical venue and an online platform - Facebook Live on Sidec Facebook Page.
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Agenda
10:00 Introduction to Sidec
10:05 Bryant Khor from Ulive
11:05 Coach Aril from Kobis Berhad
11:35 Leong Mei Shan from Plus One Online Live Platform
**This class will be conducted in English.
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Who should watch?
Online sellers, e-commerce service providers, SME businesses, retailers, chain stores, entrepreneurs, university graduates, and anyone interested in the marketplace.
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Enquiry
Website: https://www.sidec.com.my/eceducation/
Email: [email protected]
Tel: 6011 - 1089 5185
**This program is an initiative by Selangor State Government and Sidec
