Exabytes Digital Day - Google Analytic Workshop

CO3 Social Office @ Puchong
2-3, Jalan Merbah 1, Bandar Puchong Jaya, 47170 Puchong, Selangor, Malaysia
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Exabytes Digital Day is back - This workshop will be organized in smaller size, so that everyone can learn in-depth skills and knowledge. And we are happy to have Hiew Chee Chong, Head of Analytics at Kasatria Technologies, to give an in-depth knowledge and skill about Google Analytic.

Agenda

  • 9AM to 10AM : Check-in & Networking

  • 10AM to 12PM : Google Analytics for Sales & Marketing

  • 12PM to 1PM : Lunch break

  • 1PM to 3PM : Google Analytics for Software Developers

  • 3PM to 4PM: Q&A & Networking


**Attendees will need to have the basic understanding of GA, this workshop is not for beginner




What's your takeaway from this event?

  • Get started on the best practices of GA, and how you can use the data to help your business/platform

  • Learn how to do implementation and how to relate the data towards helping drive a business outcome

  • Interact with a GA expert face to face


Google Analytics for Sales & Marketing
How to use Google Analytics to improve understanding on:
a)Fundamentals of Digital Analytics
b)Online Marketing Performance
c)Lead Generation Activities
d)Customer’s Interests
e)Customer Experience
f)Building a Customer profile
g)Personalizing Experiences based on Data
h)Reconnecting with Prospects

Recommended attendees: Sales & Marketing, Account Exec from Media Agency


Google Analytics for Software Developers (C)

How to use Google Analytics to setup:
a) Custom Goals
b) Custom Events
c) Cross-Domain Tracking
d) Digital Campaign Tracking
e) E-Commerce Tracking
f) Content Experiments
g) Universal ID for Customer Profiling
h) Tagging with Google Tag Manager (GTM)
i) API Integration for data import/export
j) Mobile Tracking for Android
k) Mobile Tracking for iOS

Recommended attendees: Mobile Developers, Website Developers, Developers from Media Agency




Any enquiry, please contact us at [email protected] . Our PIC will attend to you as soon as possible.

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